We Uncovered the Secret Behind the Name of This Supermodel-Approved Brand

When we were given the alternative to interview the dressmaker in the back of the emblem I.Am.Gia, I in an instant jumped at the probability. After all, we’ve got noticed on the subject of each unmarried twiglet from Bella Hadid to Kaia Gerber put on the reasonably priced Australian label. One factor I used to be loss of life to determine was once who, precisely, is “Gia”?

The entire idea has been shrouded in thriller — even the emblem’s “About Us” segment teases, “Can I tell you a secret…? You’ll never know.” I sat down with the emblem’s cofounder and dressmaker Alana Pallister to get the inside of scoop. Keep studying to be informed extra about I.Am.Gia (like how the concept got here to Alana whilst she was once meditating in a gravity flotation tank), and store some widespread items on your closet too.

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